Licensing Requests

Commercial Use

Commercial terms and rates apply to any use that promotes a company, product, person or for-profit project or any production with brand associations, including social media posts. Due to the commercialization of online music platforms, musical sampling is considered to be a commercial use.

Types of commercial use include:

• Advertising use in all Media including Web, all Apps, and Social media advertising
• Use of Alan Watts voice in a Musical composition
• Use of Alan Watts words in a product or artwork
• All other commercial uses

Simple tests: Does this production promote a company or product? Or will it be used for a promotional purpose? Does a social media post contain branded products? If so a commercial license is most likely required.

Request Guidelines for Commercial Media use for advertising, film synchronization, or a website

If you are placing a time-sensitive request for a major commercial project, use this Express Form to have someone reach out directly (it only takes a few seconds). Please include your company name, your phone number, and a good time to reach you. Otherwise please email an example with the following information:

• You may send a rough sample, storyboard, or other proof of concept, including all brand associations. If it’s too large for email links are preferred.
• Name of the Alan Watts talk or video you would like to sample | Use this transcript search to help locate the source
• Please include the time range of the portion you would like to use (e.g. Myth of Myself 2:10- 2:40)
• Web location of the talk if it is currently available online
• Proposed media uses (TV, VOD, Website, social media, etc.)
• Your company name and the proposed term or length of use
• Your phone number if you would like a callback

Email us with this information here for commercial licensing >>

Request Guidelines for use in a Musical Composition

You may send us a rough cut of your track, and please note if you are associated with a label or are independent.

Informative web and sample links are helpful, and if you have not created a mix yet a sample of the music to be used

• Name of the Alan Watts talk or video you would like to sample or the online source where you found the talk
• Your performing and legal name, and the name of your band or any title you release music under.
• Your proposed delivery platforms (Social media, music streaming services, physical copies, etc.)
• Please include the duration as well as the source of the audio sample. (e.g. Myth of Myself 2:10- 2:40)

Email us with this information here for commercial licensing >>

Request Guidelines for use of Alan Watts’ talks in a Product or Artwork

• Name of the Alan Watts talk or video you would like to sample | Use this transcript search to help locate the source
• Your company name, and the type(s) or product or art you are contemplating
• Your proposed sales platforms (Store, social media, Website, Amazon or other web store, etc.)
• Your company name and the proposed term or length of use

Email us with this information here for commercial licensing >>

Request Guidelines for All Other Commercial Uses:

• Please let us know what you have in mind
• Please include your company name and the proposed term or length of use
• Please add your website URL and phone number if you would like a callback

Email us with this information here for commercial licensing >>

Creative Use Request Guidelines

Educational or Inspirational Short Film (four minutes of material or less)

• Please let us know what kind of film you have in mind, and if it will be posted on YouTube or used in Social Media
• Please include your channel or institutions name and the proposed term or length of use
• Please add your website URL and social media accounts

Email us here with this information for Creative licensing >>

All Other Creative Uses

• Please let us know what you have in mind in as much detail as possible (including your purpose and length of the material).
• Please include your name and the title of the talk you propose to use
• Please add your website URL and phone number if you would like a call back

Email us here with this information for Creative licensing >>

Copyright and Creative Use

Recently we’ve received many questions regarding the repurposing or using of Alan Watts’ lectures and teachings. A pillar of our organization is rooted in supporting creative collaboration and the re-imagination of Alan’s works. It has always been this way, and it’s never our intention to stifle creativity or inhibit the work of others, but the recordings are copyright protected and not everyone has been thoughtful in their messaging or understood the intent of allowing creative use. We understand Alan’s incredible role in so many lives, and the heart of the Alan Watts Org is to preserve his works and their intentions for generations to come. We have an essential role as custodian of Alan’s material in making sure it continues to evolve in ways he would have wanted, as he was already curating creative uses when we founded the organization together back in the early seventies. At that time public radio was our primary means of outreach, and the kinds of inspirational filmmaking and experimental musical uses we see today were already emerging.

We are inspired by what these works become in the culture, and naturally there are respectful and legal limitations when using his work. Since the beginning under his guidance, all of Alan Watts’ speeches and videos have been covered by copyright, and permission from the Alan Watts Org is required for their use. We feel it’s important that this be a curated community effort, and protecting Alan’s material from over-use and monetization by profiteers also ensures that our organization can continue to do the important work of restoring and preserving the archives. Logistically this has become more complicated as artists’ and musicians’ work is monetized on digital platforms that track and limit users with content identification tools, and although these tools are intended to make copyright management easier, they also lead to false claims.

In response to these changing conditions, we have defined licensing categories, ranging from purely creative to musical to commercial for allowing the use of these talks, and each has different guidelines, seen below. At a minimum, we ask that when you use an extract even for personal use that you include the title of the original source talk since people are curious and want to where to hear more. If that information is not included, they will invariably contact us and ask for us to search for it, which takes a lot of time.

Now with social media we are seeing many new uses and a celebration of his works, and we welcome conversations with creators, and hope you’ll reach out to us with your beautiful ideas. We’ve put a lot of energy into creating collaborative programs that honor your efforts as a creative and as a digital professional. Each day I am reminded of the impact of my father’s lectures, and I look forward to helping the next generation of creators re-imagine his work.

-Mark Watts